Alex and Mario from Spriggy here! 👋 We’re the two founders of Spriggy who back in 2015 decided to try our hand at building products that helped people be better with money. It’s been a busy few years! We’ve grown from having a few ideas (and not much else) to a team of 35 passionate people and are now serving a member base of more than half-a-million Aussie parents and kids.
We wanted to take a moment to share some exciting news with you, but before we do, we wanted to say a big thank you for your support over the past few years. From the very early days, when we were designing products in your living rooms, through to now, we’ve been fortunate enough to build Spriggy with your support (and sometimes forgiveness!) at every step along the way. Thank you for welcoming us into your family and for helping us build the Spriggy you see today.
OK, so now on to the exciting news…
We’re thrilled to announce a new investment in Spriggy of $35 million from both new and existing investors. The new investment will help grow our team of dedicated designers, engineers and other passionate problem solvers across the business. Together we’ll be hard at work bringing Spriggy to even more Aussie families and building all of the wonderful new products and features that you’ve asked for over the years.
The investment comes from NAB Ventures, Grok Ventures and Perennial Value Management. Grok Ventures and Perennial Value Management are existing supporters of ours, who you may already know. Grok Ventures is the investment company of Mike and Annie Cannon-Brookes and Perennial Value Management is one of Australia’s most respected institutional investors. We’re also excited to welcome first-time investors in Spriggy, NAB Ventures.
Our new and existing investors share our mission to help families raise a generation of financially healthy young Australians. They believe in the passion of parents who want the best for their kids and the power of early lessons that build healthy financial habits to last a lifetime. And they believe in our value that the most cherished victories are the ones that we win together, where Spriggy only benefits when our families succeed. We’re thrilled to have their support as we look ahead to the next stage of our journey.
We’re just getting started here at Spriggy and have all sorts of exciting plans to build the products and features that you’ve all been asking for. Better ways for families to invest for their kids’ future, simpler ways for parents to make payments at their child’s school, deeper financial education experiences and making sure as your kids mature into young adults, Spriggy grows up with them.
The support of our backers in the early days helped get Spriggy off the ground and this recent wave of support prepares us for what comes next. We learnt a lot in those early years and we plan to hold those lessons close as we continue to build. We learnt that if you want to teach someone about money, you have to start young. We learnt that there really isn’t much help for parents trying to teach their kids about money (and that it only gets harder as money gets more digital!) and we learnt that nothing beats learning by doing. Whether it’s building a business or teaching kids healthy money habits, we just need to have a go, make mistakes and keep trying again and again.
So that’s our news. We are and will be the same Spriggy you know well, run by the same Alex and Mario (who you know a little less well). Spriggy remains committed to helping Aussie families raise a generation of financially healthy kids, fit for a cashless future, and we will continue to make our products affordable for as many families as possible with a simple and transparent business model.
Thank you again for the continued support over the years. We are so excited for everything the future holds and look forward to continuing to build Spriggy together with your help.
Alex and Mario